From November 23rd to 25th, the first-ever China Museology Conference will take place at the Guangdong Museum. This marks the first nationwide academic extravaganza organized by the Chinese Museum Association in over four decades since its establishment.

On the morning of November 24th, the conference will commence with an opening ceremony. Distinguished experts and scholars from renowned cultural institutions such as the Palace Museum, the Museum of the Communist Party of China in Beijing, the International Council of Museums, the Society for Chinese Archaeology, the Guangdong Museum, and Fudan University will deliver keynote speeches.

The conference is the first to focus on the construction and development of museology, with the theme "High-Quality Development of Museums in the New Era". It will address the current hotspots, challenges, and focal points in the museum industry, leveraging cutting-edge academic achievements to discuss crucial theoretical issues and vibrant practices related to high-quality museum development.

The event will feature four parallel forums scheduled for the afternoons of November 24th and the mornings of November 25th. The themes include "Construction and Development of Museology", "Revolutionary Relics Thematic Exhibition", "Transformation and Dissemination of Archaeological Achievements in Museums, and the Construction of Site Museums" and "Proactively Addressing New Challenges in Museum Public Cultural Services".

To bridge the gap between museums and the public, the conference will host six public lectures at the Guangdong Museum and Sun Yat-sen University. Topics include"Decoding Museums: A Guide for Visitors", "The Birth of an Exhibition: Behind the Scenes", "Museum Exhibitions' Innovation in Art, Aesthetics, and Stories", "Building One Hundred Museums: A Visionary Perspective", "Museum Exhibitions and the Study of Art History" and "Chinese Memories in Color".

Additionally, on the evening of November 24th, a special museum night show centered around the popular exhibition "Lovers in the World – Cultural Exhibition of the West Chamber" at the Guangdong Museum will be held. The program, titled "The West Chamber: Cultural Exhibition and Opera Performance," aims to immerse attendees in the beauty of both the exhibition and traditional Chinese opera.

It was reported that the opening ceremony, parallel forums, public lectures, "Museum Night," and closing ceremony will be open for public reservation on the Guangdong Museum's official WeChat mini-program "Guangdong Museum Ticket" starting November 19th. Successfully registered attendees can participate in the activities by presenting their reservation information and original ID cards.

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